custom food trucks Archives - Legion Food Trucks https://legionfoodtrucks.com/tag/custom-food-trucks/ Custom Food Trucks Thu, 04 May 2023 04:36:36 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 https://legionfoodtrucks.com/wp-content/uploads/2019/07/lft-favixon.png custom food trucks Archives - Legion Food Trucks https://legionfoodtrucks.com/tag/custom-food-trucks/ 32 32 8 Reasons to Start Your Own Food Truck Business https://legionfoodtrucks.com/starting-a-food-truck-business/8-reasons-start-food-truck/ Wed, 03 May 2023 08:00:06 +0000 https://legionfoodtrucks.com/?p=2716 Starting a food truck business is a very liberating and rewarding way to achieve your entrepreneurial dreams. After all, if you are going to be your own boss then why not do something you are good at, passionate about, and that exists in a popular industry that continues to grow year over year? Here are […]

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Starting a food truck business is a very liberating and rewarding way to achieve your entrepreneurial dreams. After all, if you are going to be your own boss then why not do something you are good at, passionate about, and that exists in a popular industry that continues to grow year over year? Here are eight very convincing reasons to start your own food truck business.

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1. Low Startup Costs

Compared to starting a restaurant, the startup costs for a food truck are very low. Of course, your biggest investment will be the truck itself, but this is the area you do NOT want to cut corners on in the attempt to save a buck. Several owners from well-known food trucks voice words of wisdom to people contemplating the food truck business when it comes to investing in a new truck. Ashley from Not as Famous Cookie Company advice is to get a truck that meets your needs. She advises people to consider their power needs and get a truck outfitted to meet the demands, otherwise, you could see some big losses.

Dan from OMG Cheesecakery said, “Although our food truck has a very nostalgic look (it’s a 1972 Cortez Motorhome), because of its age it comes with maintenance problems that can prevent the entire business from moving. We probably would have been better with a trailer rather than a truck”. Be sure to consult with a custom food truck builder so they can outfit you with exactly what you need that is new and free from hidden problems. After you get your truck all you need is your product inventory and the licensing and permits put in place (average of $1000).

2. Grounded in Culture

There is always money to be made and a buzz to spread when an industry is popular and grounded in culture. The food truck scene is not a trend; it has been steadily rising year-over-year while meeting the demand for “gourmet food on the go” and providing healthy alternatives to old-timey lunch truck burgers that park outside of construction sites.

With the rise in hipsters, foodies, and creatives the demand for food trucks the offer unique, healthy, and playful meals is very high and will continue to be. After all, television shows like ‘The Great Food Truck Race’ have helped further amp up the appeal of food trucks!

3. Passive Income Opportunity

One of the most attractive draws to the food truck business is that when you are ready to slow down in life, your business can keep pushing ahead full steam while padding your bank account. Many food truck business owners will transition to working part-time while hiring a manager to run the business on those down hours, and the profit margin is still extremely healthy. When you are ready to retire you can sell off half the business and let your partner run operations while you remain silent and collect a healthy chunk of the profits.

business people buying food truck insurance

4. Freedom to Go to Your Customers

Restaurants rely on their customers to come to them. With a food truck, you can go to your customers. After collecting enough data you will know exactly who your main buyers are, where they like to hang out, and when they typically like to eat. If your main customers are the 25 to 35 concert-going crowd, you can follow your city’s concert schedule and park near each venue ready to serve hungry music fans before or after the show.

5. Call Your Own Hours

Not all of us have the ability to be away from home all day long to work a job. Whether you are taking classes, provide homecare for a loved one, or you have a second job on the side that occupies prime hours, being the boss of your own food truck means you are the shot caller. You can still work full-time hours in a food truck while only working those hours you want.

6. Become More Rooted in Your Community

If you decide to run your own food truck you will have an amazing opportunity to be more rooted in your community by helping to support local causes. If one of your neighborhoods has a women’s shelter you can advertise that 10% of all sales go towards funding that shelter.

7. Start a Family Business

Whether you start a food truck with one of your children, or you start with the intention to pass the business down to them when you are ready to retire, a food truck can be a beautiful family business to start up. Consider putting some of your grandmother’s recipes on the menu, or your grandfather’s favorite sandwich. Make your menu focused on your family’s food traditions while making your brand appealing to your customers.

8. Basic Inexpensive Ongoing Costs

Assuming you invest in a custom food truck with new equipment that is top of the line, your ongoing costs will be low and basic compared to typical restaurant operating costs. If your truck and it’s equipment (generator, grill, refrigeration system, etc) were bought new then you will only have to deal with routine yearly maintenance, routine engine maintenance, the cost of supplies, and licensing renewals.

Have You Ever Seen an Unhappy Food Truck Owner?

Of course not! When you have amazing earning potential, the freedoms that come with being your own boss, and you are someone your community gets excited about when they see you roll down their street, how can life offer anything but smiles? The food truck business is lucrative, in demand, and it allows you to meet new and interesting people every day.

Once you have your food truck and all the pieces are put in place, you are ready to roll. But there are a number of steps and decisions to make to help get you there. Download our FREE guide on how to succeed in business with your own food truck, and give Legion Food Trucks a call with any questions you might have. 

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What Food Truck Size Does My Business Need? https://legionfoodtrucks.com/custom-food-trucks/what-size-custom-food-trucks-is-right-for-my-business/ Fri, 31 Mar 2023 09:00:17 +0000 https://legionfoodtrucks.com/?p=5674799 Food trucks come in all shapes and sizes. From massive 34-foot trucks to compact coffee carts, knowing the right food truck size for your business needs is critical. Going to big could mean a lot of wasted capital while going too small could hold your business back and case you to lose efficiency. In this […]

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Food trucks come in all shapes and sizes. From massive 34-foot trucks to compact coffee carts, knowing the right food truck size for your business needs is critical. Going to big could mean a lot of wasted capital while going too small could hold your business back and case you to lose efficiency.

In this article, we will discuss the types and sizes of vehicles to choose from and help you determine the right food truck size and dimensions for your business.

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The Average Food Truck Size and Dimensions

Average food truck sizes vary greatly and range from 14 to 20 feet. However, food truck sizes can be on either end of the spectrum; 10 foot coffee carts are just as common as massive 34 foot trucks. Most trucks have an average width of 7 feet to accommodate staff and kitchen equipment, but the length of the truck can vary greatly. The truck you choose should be large enough to accommodate your kitchen, storage needs, and staff operational area.

Food Truck Size Should Match The Size of Your Business

The size of your operation determines the type of truck you buy because it needs to accommodate workers, store food, and provide a working area. If you are running a large business with over ten workers, then you may need a food trailer because it has enough space to accommodate all of them. Similarly, if you serve dozens of customers daily, you need large custom food trucks that are big enough to carry all the food. Typically, a small truck can only accommodate a few menu items while a large truck will allow you to sell a variety of foods.

Mobility Requirements for Custom Food Trucks

When determining the size of the custom food trucks to use, you should take into consideration the mobility needs of your business. If you intend to be always on the move, then a small truck will work better than a 26-foot vehicle. The other advantage of a small truck is that it can fit in a wide range of public spaces. You can take it to a congested festival, park it on the side of a narrow street, or take food to private properties with narrow pavements.

Types of Custom Food Trucks

There are three distinct classifications of food trucks, which include food trailers, food trucks, and food carts.

Food Truck

Most of the vehicles serving food on American streets are food trucks. They are popular because they allow operators to move to different locations with ease while also preparing and serving food. 

Food Cart

Food carts are the smallest type of food truck. They are easy to move from one location to another by connecting them to a vehicle with a tow-bar. They are cheap and easy to start but have limitations. The small size means that operators can only serve a limited menu, mainly snacks and coffee. They are most suited to businesses that serve drinks and processed food.

Food Trailers

Food trailers are the largest and most spacious food trucks. Trailers allow operators to serve a wide menu or large amounts of food because they can accommodate many workers. Some of the largest food trailers have options for customers to sit inside and outdoor seating space. However, they are expensive to acquire and are most suited to fast-growing food businesses.

Get Help With Food Truck Size and Dimensions

Figuring out the right food truck size and dimensions for your business is difficult – especially if this is your first food truck. Legion Food Trucks can help you out with these details. We’ve been building food trucks for decades and have helped countless entrepreneurs like yourself launch their businesses. Get in touch today or use our interactive food truck builder to get started.

Download Our Financing Guide Today!

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Is a Food Truck a Better Investment Than a Restaurant? https://legionfoodtrucks.com/starting-a-food-truck-business/why-is-a-food-truck-business-a-better-investment-than-a-restaurant/ Fri, 31 Mar 2023 08:00:26 +0000 https://legionfoodtrucks.com/?p=5674498 When it comes to starting out in the food industry, one of the biggest questions is whether to open up a brick and mortar restaurant or take your food on the road with a food truck business. Right now some major brick and mortar restaurants are starting to close their doors, but the food truck […]

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When it comes to starting out in the food industry, one of the biggest questions is whether to open up a brick and mortar restaurant or take your food on the road with a food truck business. Right now some major brick and mortar restaurants are starting to close their doors, but the food truck industry is continuing to grow. So is a food truck a good investment

Is a food truck a good investment?

The investment in a brick and mortar restaurant is a high-risk gamble because of several key factors including poor staff, lack of startup funding, and lack of food industry experience. The food trucks have a lower startup investment than regular restaurants. Also starting small with a food truck can allow you to control your brand and image and retain customers.

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Benefits a Food Truck vs. a Restaurant

Food trucks can be very profitable and make good business ventures. But are they better than a brick-and-mortar restaurant? Here are some things to consider:

Quality Control

When you are operating a food truck, you have better control over how the food is prepared and stored. You control the open and close schedule and potential daily specials. However, in a brick and mortar restaurant, you could be dealing with customers who liked their food a week ago, but now they don’t like it today.  Part of the blame rests on cooking equipment and time of day.  In a food truck business, you have stronger quality control, you can set the presentation of the food when it leaves the truck.

Money and the Bottom Line

Opening a brick and mortar restaurant could end up costing you up to $800 per square foot. However, a food truck business could cost about $200,000 on average, depending on where you buy the food truck. The bottom line is, investing in a food truck will usually require a smaller upfront investment. It’s also worth noting that food trucks have lower overhead costs which means greater profit margins. Of course, this doesn’t exactly mean than food trucks are more profitable than restaurants, but they are generally considered safer investments for new business owners or those who don’t want to take out a business loan.

Ability to Relocate at Any Time

With a food truck business, you can relocate to where the crowd is, whether it’s a festival or a local farmer’s market. This gives you the opportunity to reach new audiences and test different markets.

When you have a brick and mortar store, you have one shot at picking a location and hoping will bring in the crowds. Bad locations or concepts that don’t appeal to the surrounding demographic can often be a death sentence for brick and mortar restaurants. 

Choose Your Move Wisely

Is a food truck a good investment? Are restaurants better? A food truck business allows you to expand your customer base by being able to travel and having better exposure than the average brick and mortar restaurant. You can adjust your menu at any time with a food truck to adapt to your customer base and cultural tastes. With a brick and mortar restaurant, your customer base only comes from the nearby area, but you can draw your food truck customer base from anywhere when you properly market it. 

Legion Food Trucks can help you find the right food truck when you are ready to start your restaurant on wheels. Visit our website to learn more and apply for food truck financing today!

Download Our Financing Guide Today!

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3 Exterior Food Truck Design Tips to Attract More Customers https://legionfoodtrucks.com/custom-food-trucks/3-exterior-food-truck-design-tips-attract-customers/ Thu, 30 Mar 2023 12:00:27 +0000 https://legionfoodtrucks.com/?p=2656 You have likely heard the saying that people “eat with their eyes” before actually tasting the food. In order to provide the ultimate dining experience, the food must look fresh and be plated artistically. When all of these come together, the dish you eat is memorable. The same can be said for your food truck’s […]

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You have likely heard the saying that people “eat with their eyes” before actually tasting the food. In order to provide the ultimate dining experience, the food must look fresh and be plated artistically. When all of these come together, the dish you eat is memorable.

The same can be said for your food truck’s exterior design. The way your food truck looks causes potential customers to form instant opinions of your brand. If the design is fresh, inviting, and beautifully composed people will naturally expect the food to be amazing, and if it is, your food truck will be the talk of the mobile eats scene. Here are three tips to help you nail a killer exterior food truck design that will attract more customers to your street eats.

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How to Create A Mouth-watering Exterior Food Truck Design

If you want to appeal to the younger crowd, your food truck has got to have a “vibe” that is all it’s own. These tips will help you create a mouth-watering exterior design for your food truck the NOBODY can resist.

1. Hire a Food Truck Builder Company to Develop and Lay Down Design

It goes without saying that hiring a pro to develop (or assist in dev) and layout your truck’s design will give the finished product a professional look as opposed to you doing it yourself or hiring your nephew. That said, you may agree that working with professionals is your best option, but why not just go to any custom auto graphics and design business? Very simple: marketing. When you work with an established custom food truck builder like Legion Food Trucks, your graphic artists are also clever marketers who know how to pair design with various markets.

Working with a professional food truck company to design your truck’s exterior is also a good idea because they can get you a better price on vinyl wraps for vehicles in this specific class (as most other custom car shops don’t have connections with vendors for design options specific to larger autos).

Vinyl wraps are much better than painting because you get a more polished look, they are more durable than paint, and marketing studies show they convert better than airbrushed paint. However, vinyl wraps are extremely difficult to install and easy to ruin if you don’t know what you are doing. This is why having a professional wrap your food truck is recommended.  

2. Color Matters in Food Truck Design

Color is a vital part of visual marketing psychology. Multiple studies show that different colors impact various subconscious thoughts in the human brain. For example, red promotes energy and excitement while green promotes feelings of peace. Purple signifies royalty and creativity and orange amplifies friendship and brotherhood. Your food truck business should have a marketing strategy designed to attract certain groups of people.

Once you identify your customer audiences, find out what motivates them, what their lifestyle is like, and why they want to eat your food (aside from being hungry). Then consider which colors would best attract these people to your food truck’s design. For example, if your food truck sells spicy hot food and your main customers are people who visit a local roller coaster park, use red to capture the thrill-seeker side of the buyer’s brain.

For this scenario, you could also create branded slogans for various menu items in flaming orange letters that say “dare your buddies to eat one”. In this example, we see how the subconscious appeal to friendship and excitement play into your brand’s color in direct correlation to who your customers are.

3. Inject Familiarity into a Design Your Customers Will Love

One marketing no-brainer is that people tend to buy from things that are recognizable because that which is recognizable promotes feelings of trust and buyer confidence. If your food truck is going to have one primary location or have the same weekly route, incorporate familiar aspects from your market’s location.

If you plan to sell by the beach, add waves into your branded design. If you plan on running a food truck in Los Angeles, think about adding a play on local landmarks into your truck’s look. When you give your customers the ability to better relate to you, you will see steady growth in customer numbers (and attract loyal eaters too).

Custom Food Truck Designs Are The Way To Go

Custom food trucks can be more expensive that a used vehicle, but the return on investment will more than pay you back. You simply cannot compete in this business with the freshest, most original concept on the streets.

At Legion Food Trucks, we custom build every single one of our vehicles. Everything from the signage and menu board all the way to the vinyl wrap or powder coat, our team of designers will customize every aspect of of your truck to match your vision. Contact us today or use our interactive food truck builder to learn more.

Download Our Financing Guide Today!

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Which Popular Food Truck Models Are Best? https://legionfoodtrucks.com/custom-food-trucks/which-vehicles-are-best-for-a-food-truck-business/ Wed, 29 Mar 2023 10:00:39 +0000 https://legionfoodtrucks.com/?p=5675104 Looking to build your own food truck? There are several food truck models available and choosing the right one will take some research and understanding of your own business goals.  Check out our recommendations below to learn about the different types of food trucks: Popular Food Truck Models There are three main types of vehicles […]

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Looking to build your own food truck? There are several food truck models available and choosing the right one will take some research and understanding of your own business goals. 

Check out our recommendations below to learn about the different types of food trucks:

Popular Food Truck Models

There are three main types of vehicles you can choose for a food truck business depending on the laws of your city and your use: Food trucks, food carts, or food trailers. Let’s take a look.

1.    A standard Food truck

The number one go-to for people starting their mobile food prowess is a standard food truck. This can virtually be any heavy-duty truck with enough room space in the back to turn into a kitchen. Your typical food truck will measure about 14-20 feet in length, which is enough to host almost all the mandatory kitchen appliances easily. They have vast amounts of headroom and massive rear doors from where you can sell food or bring in supplies.

2.    Sprinter Van

Now, if a fully-fledged food truck is too bulky for you, you can opt to go for a sprinter van. What you get with a sprinter is a light commercial vehicle that is easy to drive around and handle all your meal requirements. Depending on its size and dimensions, a van can be just as efficient as the food trucks and trailers. However, you have to be keen on the body length, wheelbase, and roof height. 

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3.    Trailer

A trailer is perfect for when you don’t quite have the budget to afford a food truck, but you still want to make enough food to feed large hungry crowds. You can also choose to go with a unique vintage or retro style or design your trailer in a way that stands out. The condition here, however, is that you should have a vehicle that can handle towing it.

4.    Mini Food Truck

If you run a smaller operation and are looking to sell to-go foods or light beverages like coffee, you will be best suited to a smaller-sized mini truck. The three-wheeled vehicle is quite compact, so it can rest comfortably in any street corner, yet it still carries more space than your ordinary street food stand. Additionally, you can equip the mini truck with small machines like espresso machines and coolers. 

custom food cart

Custom Food Trucks By Legion

A food truck is more than just a truck that serves food. It is the first thing that portrays your company’s image. So other than merely being able to handle your demands and fit all the equipment you need, the vehicle you choose should be in line with your personal brand. It needs to look the part. Hopefully, now you can settle on a vehicle that will satisfy the two needs.

At Legion food trucks, we boast a fleet of some of the best and most efficient food trucks in the market. We can also customize the truck for you and have it delivered fully equipped and ready for use. For more information, download the guide below.

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How Much Does A Food Truck Cost Brand New? https://legionfoodtrucks.com/buying-a-food-truck/how-much-does-a-custom-food-truck-cost/ Wed, 29 Mar 2023 08:00:55 +0000 https://legionfoodtrucks.com/?p=5674645 How much does a food truck cost? Opening your own food truck business and becoming your own boss doesn’t come cheap. But it does come with a lot of room to grow and expand your business. If your dream is to bring your food services on the road, building your custom food truck is the […]

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How much does a food truck cost? Opening your own food truck business and becoming your own boss doesn’t come cheap. But it does come with a lot of room to grow and expand your business.

If your dream is to bring your food services on the road, building your custom food truck is the first step to achieving your goals. In this blog post, well discuss how much it costs to buy a food truck,  what you will need to get started, and how to make your dream a reality!

How much to buy a food truck?

Before you can jump into buying your food truck and getting it decked out with everything you want, sit down to write your business plan. Crafting and creating a baseline idea of all the things you’d like to accomplish is step one in saving money that you can spend on better additions to your dream way down the road. 

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Write out and plan for things like the market you’re targeting. What are you bringing to the table that other food services aren’t? You’ll need to determine how detailed your plan is to help figure out the cost of things like:

  • A business license
  • Insurance
  • Hired Help – think legal advice or assistance for things like tax requirements

All in all, this can cost you a few hundred dollars up to a few thousand. It just depends on if you’re planning to buy all new equipment or go with something used and update it. Plus, you have to add in the fees for serving in certain cities on top of your insurance and license to do business. 

Buying Your Food Truck

Pricing for brand new truck can vary between $80k to $200k. And this doesn’t include custom designs, wraps, or detailing . On your hunt for a custom food truck at the very basics, you’re looking at spending around $80k at the baseline. This will provide you with a fairly decent food truck, and depending on what appliances and upgrades you’ll need will determine what your final price tag is. 

There are additional costs, as well. According to the U.S. Chamber of Commerce’s Food Truck Index, on page 9, the average amount spent to start a food truck business – beyond the cost of your vehicle and equipment – is $28,276. This includes permits, licenses, and legal compliance.\

Building The Final Masterpiece

At the end of the day, you have to include your kitchen appliances, utensils, and any operational costs in your budget. Consider the basic materials that’ll help you officially launch your food truck when you think of this. Prioritize things such as ingredients, plates, and cups once you’ve priced the appliances that you’ll need to serve your items. 

Build Your Custom Food Truck Today

Building and customizing a food truck can be pricey, but you can easily save money where needed. For questions on how to build your custom food truck to fit your needs without blowing your budget out of the water, contact us today. We’ll discuss the essentials and help you determine the best truck for your needs. 

Just remember, your dream is achievable and while you might feel like you’re spending a lot of money starting out, you can make that money back and more by pursuing your dream career path.

Download Our Financing Guide Today!

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3 Reasons to Build Your Own Food Truck Online https://legionfoodtrucks.com/buying-a-food-truck/3-reasons-to-build-your-own-food-truck-online/ Fri, 29 Jan 2021 00:37:57 +0000 https://legionfoodtrucks.com/?p=5674839 Starting a food truck business is a fun and innovative way to share your culinary skills while traveling to various locations in your hometown and throughout your state. Although there are plenty of new and resale trucks on the market, working with Legion Food Trucks to customize your purchase gives you the opportunity to start […]

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Starting a food truck business is a fun and innovative way to share your culinary skills while traveling to various locations in your hometown and throughout your state. Although there are plenty of new and resale trucks on the market, working with Legion Food Trucks to customize your purchase gives you the opportunity to start your business with exactly what you need instead of having to spend time and money on repairs and adjustments. Here are some of the top reasons to build your own food truck online




Build Your Own Food Truck Online With Legion Food Trucks

The food truck industry is a highly-customizable business venture that allows you to work whenever and wherever you want. With this freedom comes the ability to design every aspect of your workplace to fit your vision. Although it is possible to build a food truck from scratch on your own, going this route can be challenging, costly, and time-consuming. Instead, building a food truck online allows you to choose exactly what elements you want and have them put together quickly and precisely for you. 

food truck equipment3 Top Reasons to Build Your Own Food Truck Online 

Although there are a variety of reasons to consider building a food truck online instead of purchasing one that is already available, this option ultimately comes down to customizing your purchase down to the smallest details to make sure that every aspect perfectly meets your needs and preferences.

1. Get a Free Estimate

Starting any large project with an estimate allows you to ensure that your expected costs fit into your budget. Purchasing a custom food truck and keeping it running is a major commitment, and taking advantage of our free online quote generator gives you the opportunity to experiment with various truck sizes and features to avoid unexpected costs and make sure you can afford what you want before finalizing your design.

2. Preview New and Different Equipment

The food truck industry is quickly evolving, and purchasing the newest and most cutting-edge equipment available allows you to start one of the most innovative food truck businesses in your area. Building a custom food truck online gives you the opportunity to preview how the new and different equipment you are considering will look and work to make sure that it will meet your needs and last for years.  

3. See What Your Options Are

At Legion Food Trucks, we want you to be delighted with your new food truck. Knowing that you are purchasing the truck and equipment that best fit your goals for your business starts with thoroughly understanding what options are available to you. We offer truck models, cooking equipment, and storage appliances that you may not be familiar with, as well as custom wraps, sound and security systems, digital menus, and other add-on accessories. Building your food truck online allows you to explore both basic and top-of-the-line options to ensure that you are getting exactly what you want. 

Start Building Your Dream Today!

At Legion Food Trucks, we can’t wait to help you design a custom food truck that perfectly matches your brand and meets your needs. use our online food truck builder to learn more about the options we offer or to request a free quote! 

Download Our Financing Guide Today!

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Food Truck Design 101: Initial Considerations https://legionfoodtrucks.com/custom-food-trucks/food-truck-design-101-initial-considerations/ Mon, 25 Jan 2021 10:11:33 +0000 https://legionfoodtrucks.com/?p=5674816 Food trucks are more popular than ever before. They have the ability to adapt and grow with their community, bring creativity and passion to the food scene, and travel to where business can be found. Anyone can have a food truck if they have the passion, creativity, and drive, yet not everyone’s food truck can […]

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Food trucks are more popular than ever before. They have the ability to adapt and grow with their community, bring creativity and passion to the food scene, and travel to where business can be found. Anyone can have a food truck if they have the passion, creativity, and drive, yet not everyone’s food truck can be successful. Food truck design is absolutely vital to the success of your business. Here’s what you need to know. 




Truck Dimensions and Interior

Think about how big you want your food truck to be. The most common food truck sizes are 14, 16, and 22 feet. Think about the room you’re going to need in your truck, what you’re going to serve, and the work spaces you’ll need to have. Also keep in mind that the bigger the truck, the larger the expense. 

You’ll also be responsible for driving and maneuvering the truck. We find it helpful to consider the interior requirements for your concept, mapping out a plan of exactly where you want these elements to go. Physically draw out these areas on a blueprint so you can better understand the truck size you’ll require. Popular equipment include refrigeration, prep stations, cooking elements, cleaning areas, storage, and warming appliances. 

Food Truck Design 

Now that you’ve decided on your truck’s dimensions and interior, it’s time to consider your brand. Your brand and design is what will bring your food truck to life, drawing customers in and guaranteeing business in a popular and competitive market. You’ll be competing with dozens of other trucks at festivals and events, initially depending on catching the eye of customers before you make a name for yourself based on the quality of your menu. Hiring a professional designer will ensure you can bring your vision to life in an aesthetically pleasing and eye-catching way. A designer will help you decide on:

  • Vinyl Wrap or Paint — A vinyl wrap can help you take full advantage of graphics, wrapping your truck in whatever intricate design you choose. Paint is less expensive, but limiting. You can also do a mix of both, using vinyl stickers and a paint base. 
  • Color — Make sure the colors you include in your design matches your brand. Colors deliver messages about what you’re attempting to sell and provide. You could have pastels, bright neons, a wide range of colors, black and whites, or muted shades. 
  • Fonts- Once again, make sure this matches your brand! 
  • Images — Notice a theme here? Include images that match your brand. Think about the message you’re trying to convey. This could be simple, ironic, detailed, politically relevant, whatever you think will be successful for your business. Above all else, you want to stay true to your brand and be recognizable and appealing. 

food truck equipment

Menu Considerations

This is arguably the fun part and something you should have mapped out during the early stages of planning. What type of food would you like to serve? This will help you determine the type of equipment you need and the vehicle size. For instance, if you’re serving primarily frozen treats, you won’t need flat tops and fryers. If you’re keen to serve a wide variety of fancy finger foods, you’re going to need more space. 

Get The Food Truck Design of Your Dreams

If you’re interested in starting the food truck business you’ve always wanted, Legion Food Trucks can help. We believe in completely designing a food truck around our customer’s needs and wants. We provide innovative concepts, immersive technology, and incredible versatility for your business.  Contact us today to learn more!

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See Inside a Finished Custom Food Truck by Legion https://legionfoodtrucks.com/custom-food-trucks/see-inside-a-finished-custom-food-truck-by-legion/ Fri, 30 Oct 2020 02:20:57 +0000 https://legionfoodtrucks.com/?p=5674737 Are you considering joining the food truck movement but have questions? Let’s take a tour of a finished custom food truck by food truck builder Legion. Maybe we can answer some of those questions along the way. Building Custom Food Trucks Everything about one of our custom food trucks is special. From the graphics on the outside […]

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Are you considering joining the food truck movement but have questions? Let’s take a tour of a finished custom food truck by food truck builder Legion. Maybe we can answer some of those questions along the way.




Building Custom Food Trucks

Everything about one of our custom food trucks is special. From the graphics on the outside to the professional equipment on the inside, your truck is built just the way you want it. We can meet all of your needs so you can focus on what’s most important — cooking great food!

Custom Graphics Grab Attention

Food trucks are a highly competitive business. In order to make money, you need a way to stand out from the crowd. Quality custom graphics are just what you need for that competitive advantage.  After all, food truck customers are looking forward to a unique and memorable experience as much as they’re after delicious food. The right graphics let them know in advance that they’re in for a special treat!

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Commercial Grade Equipment Makes Cooking Easier

We’ll work with you to make sure the kitchen of your food truck makes it easy to prep and cook everything on your menu. Commercial grade equipment makes it easy to churn out delicious food at a competitive pace.

A Stainless Steel Aesthetic Looks Professional

Nothing says ‘professional kitchen’ like stainless steel professional-grade equipment. Customers prefer a food truck that is clean and organized. All of that gleaming stainless steel helps reassure customers that you meet their standards for cleanliness. You can always add a pop of color by using a durable powder coat finish to highlight a special piece of equipment.

food truck equipment

Design as Innovative as Your Food

Need a char-rock broiler or extra-large freezer? No problem! Our team can meet your need for specialized equipment that lets you be as innovative as you want in your food truck kitchen. Our priority is to ensure that your kitchen works exactly the way you need it to.

State-of-the-Art Technology Sets You Apart

At Legion, we can offer you all the bells and whistles you want in your new food truck. We’ll make your food truck one-of-a-kind with technology like POS (point-of-sale) systems, LCD screens, Wi-Fi, exterior speakers, a digital jukebox, or even entertainment systems. LEDs will light up your kitchen while neon lights will help attract a crowd.

Our highly visible, easy-to-read digital menu boards are designed to complement your truck design. Along with your custom website, they even let you change your menu on the fly through any mobile device!




Choose Legion as Your Custom Food Truck Builder

We specialize in innovation and offer a customized experience every step of the way. Our team of graphic designers will work with you to help you develop your own unique food truck concept. Then our expert marketers will develop a fully-branded food truck that’s optimized for your particular market. We’ll even create a custom-built website that showcases your concept and lets fans book your truck for special events.

Our food trucks meet even the strictest food service and health department standards. We’ll make sure that your food truck is permitted and up to your local codes, so you can get cooking right out of the gate. Are you ready to get started? Contact Legion and let us show you why we’re the premier custom food truck builder.

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Buying a Food Truck to Expand Your Restaurant https://legionfoodtrucks.com/starting-a-food-truck-business/buying-a-food-truck-to-expand-your-restaurant/ Tue, 15 Sep 2020 03:12:14 +0000 https://legionfoodtrucks.com/?p=5674622 The food truck industry has long been associated with startups, aspiring chefs, and budding entrepreneurs. However, the mobile kitchen industry is also a viable business model for established sit-in restaurant chains, especially those looking for low-cost methods of growing their brands. This article discusses why restaurant chains should acquire custom food trucks to expand their […]

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The food truck industry has long been associated with startups, aspiring chefs, and budding entrepreneurs. However, the mobile kitchen industry is also a viable business model for established sit-in restaurant chains, especially those looking for low-cost methods of growing their brands. This article discusses why restaurant chains should acquire custom food trucks to expand their business. 

4 Benefits of Buying a Food Truck to Grow Your Restaurant

1.  Low Startup Costs When Buying a Food Truck

Buying a food truck and opening a mobile food business has lower startup costs than launching a sit-in restaurant. It’s one of the most significant advantages for small business owners and new chefs who lack the funds to create a sit-in restaurant. 

What’s more, food trucks have lower overhead costs. They require less staff, equipment, and crockery and cutlery, and lower ventilation and lighting costs than sit-in restaurants. Providing a seating area is optional. As such, an operational and profitable restaurant chain can launch several food trucks and keep them functional until the profits begin trickling in. 

Download Your FREE Food Truck Start Up Guide Here!

What’s more, as an established restaurant, you may have access to funds to purchase food trucks with ease. You can use your profits, savings, or credit lines to fund your new food truck venture. 

2.  A Mobile Way to Expand Your Business 

Have you been looking for several locations to expand your sit-in restaurant? Consider buying a food truck to grow your business and travel to the customer. A food truck helps you attract more customers and generate more sales while advertising your brand. You can park at different locations, and if possible, in the line of traffic. 

corporate food trucks

3.  You Have Experience 

As a restaurant chain owner or manager, you already have experience running a business in the food industry. You already know what it takes to launch a restaurant, hire and train staff, apply for licenses and funding, get vendors and suppliers, manage inventory, and purchase equipment. 

Besides the operational parts of the business, you also have an existing brand. You have a loyal customer base that is aware of your brand, a logo that you can use for your food truck design, a list of critical ingredients and a menu, and a social media presence. 

While you may be new to the food truck industry, the idea of creating a new business model isn’t novel to you. Your experience gives you an easier time when launching your food trucks. Use each of these things to your advantage when expanding your business through food trucks. 

4. Getting More Involved With Customers 

Food trucks require few staff members, maybe a chef, an assistant, and a cashier. With the limited personnel inside the truck, customers can talk directly to every person in the team. Consumers can give direct feedback as they enjoy their meals, which your staff can bring back to your headquarters. 

The direct interaction is a great way to bolster your customer service and improve your staff’s training since they all need to understand how to interact with customers. The experience you gain from the food trucks can improve your sit-in services and vice versa. 

Are you looking for custom food trucks to expand your restaurant? Contact Legion Food Trucks today for assistance. 

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